It will just take 2 minutes. Really. Every business has setbacks. Learning how they've bounced back can be a model for other business owners. We created a video series to tell their stories. The key was doing it in two minutes knowing our target has little time to focus on anything other than work. In a paid media play with media partner Fast Company, Two Minute Turnaround gave the viewer a quick snackable case, as well as a warm welcome into the world of all the content OPEN forum has to offer.